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I don’t know if I have ever mentioned this on here, but B and I are total jean snobs. My denim addiction started long ago, but B’s didn’t start until we met and I talked to him buying some designer jeans. It’s no secret that those jeans can get pricey and it’s not exactly easy (or smart) to spend $200+ every time you need a new pair of jeans. So when I heard about dENiZEN from Levis, I thought they sounded like they would be a good fit for our family. In case you haven’t heard about them, here is the scoop:
“New from the people who invented the classic American jeans, the dENiZEN brand makes it way to Target stores and Target.com nationwide this July. With a wide range of practical, fashionable, great-fitting jeans for the entire family there is no doubt that dENiZEN features the premium craftsmanship and on-trend styles for every body! Levi Strauss & Company has been a respected American crafted brand since 1853; they stand behind their clothes ensuring authenticity in each product. The jeans are made for the American family, by an American company.”
Umm, yeah, did you catch that part? They are exclusive to TARGET! And priced less than $30! How awesome is that? This totally fills the void that Target has in regards to premium denim. They are so many great guest designer lines at Target, but never once have I considered buying jeans there. So, on with the review. I got a pair of jeans for B to try since he is always such a willing model. I was pleasantly surprised when the jeans arrived and felt the fabric. They are nice and soft and feel great to the touch. I thought they looked great on and I could see them being worn for a night on the town or for a baseball game. Totally flexible and could be worn with anything!
We did think that they ran a little small though. I got B the 33 x 32 which is his normal size in all jeans. But they were totally snug and he would have been more comfortable in one size up.
Have you tried the new dENiZEN line? What did you think? And if you haven’t, do you think you will?
**FTC Disclosure: I was provided with a free pair of jeans to review. I was not compensated in any other way. And, as always, all thoughts and opinions are mine and mine alone. Well and B’s since he was also part of this.**