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January 2025 ipsy Glam Bag Design Reveal

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The January 2025 ipsy Glam Bag design has been officially revealed!

It’s 2025, and we’re leaving behind whatever no longer serves our best selves. This year is all about wiping the slate clean of whatever keeps us from showing our true beauty. If you’re not amping up your goddess energy, it’s about glam time you do. 

And don’t worry, IPSY’s starting off the new year bright with a fresh batch of elevated essentials (and we’re not just talking about the Glam Bag products, which are AH. MAY. ZING.). No Glam Bag is complete without the bag itself, and January’s design is the perfect pouch in which to store all your winter beauty wonders. IPSY’s Glam Bag designer Joanne Wong tells us more below!

 

Um…the gasp we gusped when we saw this bag! It’s giving goddess energy all day. Think of it as a palate cleanser that goes hand-in-hand with your beauty routine reset. Wong has the clean-girl aesthetic to thank as her inspo, and we love to see elevated basics done right.

“This month is all about quiet luxury. I wanted to tap into the mind of someone who is confident in their skin,” says Wong. “They put their best face forward by embracing a minimalistic approach when it comes to makeup, and they enjoy quiet luxuries like nice skincare.” 

The bag’s frosty-blue hue is a stylish nod to chilly winter weather, making the entire design feel like a breath of fresh air, but with a twist! “I wanted to use woven faux-leather material to add interesting texture to the bag, and the contrast of blue against the touch of gold used on the button is eye-catching without doing too much,” says Wong.

But what does Wong want IPSY Glam Bag subscribers to feel? “I want our members to see January’s Glam Bag and think ‘I can’t wait to use this for my daily essentials!’” she says. “I want this bag to be a refresh for their beauty rituals. It’s time to clean out the old and start anew with just the basics—only ones that are better than ever.”

We can toast to that!


What is ipsy?
ipsy sends its Glam Bag members five personalized, deluxe-size beauty samples (worth up to $70) in a cute makeup bag. You also get to choose one product for your bag each month.
Cost: $14/month. BOXYCHARM: $30/month. Icon Box: $60/Quarterly
Category: Beauty / Cosmetic / Makeup
Reviews: ipsy Reviews

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Jennifer: Jennifer is the author and founder of Subscription Box Ramblings. She first discovered subscription boxes in 2012 and has been addicted since. Current favorites include CAUSEBOX, Boxycharm and Beachly!
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