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Birchbox and GAP has teamed up for a special summer beauty shop! According to the press release, the eight-week experience will kick off on Friday, June 5 and run through the end of July in seven flagship Gap locations in New York City, San Francisco, Chicago, Los Angeles and Houston.
The shop formats and locations are as follows:
Format 1: Three-month subscription starter boxes ($30 for women, $60 for men); shoppers get first box in store (an exclusive Gap + Birchbox sample assortment) with a code inside to redeem the following two months’ boxes on Birchbox.com – Chicago (State Street), Los Angeles (The Grove), New York City (Lincoln Square)
Format 2: Try Bar, full-size product shop, exclusive subscription starter boxes – Houston (Galleria), New York City (Flatiron)
Format 3: Build-Your-Own-Birchbox, full-size product shop, exclusive subscription starter boxes – New York City (Herald Square), San Francisco (Market Street)
You can find out more about the collaboration, as well as, how to RSVP for events here. I am going to try and talk my cousin into going to one of the NYC events and I will share some pictures!
